Role Overview

The Booking Controller & Collections Head will lead the complete revenue assurance function across multiple real estate projects. The role involves end-to-end control of booking validation, pricing approvals, documentation compliance, customer collections, MIS reporting, and coordination with Sales, CRM, Finance, and Legal teams. The position demands strong leadership, deep real estate domain knowledge, and hands-on expertise in ERP/CRM systems.

Key Responsibilities

• Lead and manage the entire booking process with 100% compliance to company policies and RERA norms.

• Review and approve pricing, payment plans, offers, schemes, and discount structures.

• Oversee demand generation, invoicing, and timely collection of customer payments.

• Track receivables, ageing analysis, customer defaults, and ensure proactive follow-ups.

• Ensure complete and accurate customer documentation as per RERA and internal guidelines.

• Coordinate closely with Sales, CRM, Finance, and Legal teams for smooth customer lifecycle management.

• Strengthen SOPs, internal controls, audit compliance, and ERP/CRM process accuracy.

• Handle and resolve customer escalations related to payments, agreements, and financial clarifications.

• Lead, mentor, and performance-manage booking, collections, and CRM teams across projects.

Desired Profile

• 18–22 years of experience in real estate booking, revenue governance, and collections (developer side mandatory).

• Strong knowledge of RERA regulations, customer documentation, financial controls, and project cash flows.

• Extensive experience with ERP/CRM systems such as Farvision, SAP, Salesforce, or similar.

• Proven ability to manage multi-project, multi-location operations.

• Excellent communication, negotiation, analytical, and stakeholder management skills.

Key Result Areas (KRA) & Key Performance Indicators (KPI)

1. Revenue Collections & Cash Flow

• Achieve ≥95% monthly and ≥98% quarterly collection targets.

• Reduce overdue (>60 days) by 20–30% every quarter.

• Demand-to-receipt conversion within 7–10 days.

• Maintain cash flow variance within ±5%.

2. Booking Governance & Compliance

• 100% booking accuracy and complete documentation.

• Booking approval turnaround time within 24 hours.

• Zero unauthorized pricing or discount deviations.

• Zero major audit observations.

3. Customer Coordination & Resolution

• NOC and payment confirmations within 48 hours.

• 90% customer issues resolved within defined TAT.

• 25% reduction in escalations quarter-on-quarter.

4. Interdepartmental Collaboration

• Zero reconciliation mismatches with Finance.

• 95% SLA compliance across Sales, CRM, Legal, and Finance.

5. Team Leadership

• 10–15% year-on-year improvement in team productivity.

• Quarterly training for all team members.

• Attrition limited to ≤5% in critical roles.

6. SOP, Policy & System Improvements

• 100% implementation of updated SOPs.

• ≥98% accuracy in ERP/CRM entries and reports.

• 3–5 digital or automation improvements annually.

7. Risk Management & Controls

• 20–30% reduction in high-risk accounts every quarter.

• Zero cases of fraudulent bookings or receipts.

8. Strategic Reporting & Insights

• Monthly MIS submission by the 2nd of every month.

• ≥90% accuracy in revenue forecasting.

Required Skills (Farvision ERP – Mandatory)

• Hands-on experience with Farvision ERP modules used in real estate operations.

• Managing sales bookings, unit blocking, availability checks, and inventory status.

• Maintaining customer details, KYC, booking forms, agreements, and documentation in Farvision.

• Handling payment schedules, demand letters, receipts, invoices, credit notes, and adjustments.

• Generating MIS reports, dashboards, booking summaries, and audit reports.

• Managing approval workflows for discounts, cancellations, and unit changes.

• Coordinating with Sales, CRM, Accounts, and IT teams through Farvision workflows.

• Strong ability to extract and analyze project-level and customer-level data.

• Supporting audits and resolving ERP/system issues in coordination with IT teams.