Job Description:
We are looking for a Braze Consultant to lead the strategic planning, setup, and optimization of customer engagement programs. The candidate must have strong expertise in the Braze platform, marketing automation, and stakeholder management.

Roles and Responsibilities:

• Provide strategic consultation on Braze capabilities and customer engagement strategies

• Design lifecycle and trigger-based campaigns across Email, Push, SMS, and In-App channels

• Align Braze implementations with client business goals

• Conduct platform audits and recommend improvements for performance and scalability

• Configure Braze integrations (Segment, Amplitude, Custom APIs, etc.)

• Train and support internal teams on Braze best practices

• Define KPIs and measurement frameworks for campaign success

• Stay updated with Braze feature releases and evaluate their applicability

• Assist in onboarding new clients and teams to the Braze platform

Technical & Functional Skills:

• Strong knowledge of Braze Canvas, Webhooks, Liquid scripting, and data mapping

• Ability to translate business requirements into actionable campaigns

• Experience working with CDPs, CRMs, and data warehouses

• Excellent analytical, problem-solving, and stakeholder management skills

• Proficiency in building journeys and conducting detailed audits

• Strong communication and documentation skills

About eClerx:
eClerx provides critical business operations services to over 50 global Fortune 500 clients across industries such as financial services, telecom, retail, fashion, media, manufacturing, travel, and high-tech. With 13,000+ employees across multiple global locations, eClerx is one of India’s leading process management and data analytics companies.
eClerx Digital supports global brands with creative production, e-commerce operations, analytics, and insight services through a Follow-the-Sun delivery model.

Additional Information:
Immediate joiners or candidates serving notice period will be preferred.