Role Overview

We are seeking a proactive Pre-Sales Associate to join our GTM team. This is an individual contributor role focused on B2B lead research, qualification, outbound prospecting, and supporting the sales pipeline.

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Key Responsibilities

• Identify & engage high-potential industrial leads via LinkedIn, cold calling, and email using targeted outbound efforts.

• Qualify leads using the BANT framework and pass them to the sales team with contextual insights.

• Build & maintain outreach content – email templates, decks, FAQs, and feedback documentation.

• Collaborate with sales & marketing teams to improve lead quality and conversion rates.

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Requirements

• Graduate degree in any discipline (Tier 1 colleges preferred).

• 1–3 years of experience in B2B sales / pre-sales / lead research.

• Strong communication & outbound skills (LinkedIn, calls, emails).

• Knowledge of BANT framework & ICP-based qualification.

• Skilled in content creation (emails, decks, FAQs).

• Familiar with CRM systems, AI-based tools, and outreach automation.

• Strong interpersonal skills, ability to nurture and qualify leads.

• Notice period: Up to 60 days (buyout not available).

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What We’re Looking For

• Strong lead research, qualification, and communication skills.

• Hustler mindset with ownership of results.

• Cross-collaborative and proactive team player.

• Long-term career goals in B2B sales/pre-sales.

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Reporting To: Manager
Role Type: Individual Contributor (Non-Technical)
Industry: Heavy Industry (Procurement / Industrial-Tech SaaS)